An external link is a hyperlink that directs users from one website to a different domain. These links are important for enhancing a site’s credibility and authority as they connect content across the web, allowing search engines to assess the relevance and trustworthiness of information.
External links can serve multiple purposes; they provide additional resources or references for readers, improve user experience by linking to reputable sources, and contribute positively to SEO strategies. When a website is linked externally by other authoritative sites, it signals to search engines that the content is valuable and worthy of recognition. This can lead to improved rankings on search engine results pages (SERPs).
