GoogleBot is the web crawling and indexing software used by Google to discover and organise content on the internet. Often referred to as a “spider” or “crawler,” GoogleBot navigates the web, following links from one page to another in order to gather information about websites. This process enables Google to create an extensive index of web pages, which is crucial for delivering relevant search results to users. Website owners and SEOs can influence how GoogleBot interacts with their sites through various techniques. One example is the use of a robots.txt file to instruct crawlers on which parts of their site should not be indexed or followed.
