Link spam is when people try to boost a website’s search ranking by creating loads of low-quality or irrelevant links. This can happen through annoying comments on blogs, dodgy forum posts, or fake social media profiles. Search engines like Google are pretty good at spotting this and will penalise sites that use these tricks, which can hurt their reputation and visibility online. To succeed in SEO, it’s better to focus on getting genuine backlinks from trustworthy sources by creating great content and building real connections.
