URL folders, or directory structures, are the bits of a web address that show how content is organised on a site. For example, in “www.example.com/products/shoes”, “products” and “shoes” are the folders. A clear folder structure makes it easier for users to navigate and helps search engines like Google understand your site better. Using simple keywords in your URLs can boost visibility in search results too. So, keeping your URL names straightforward and consistent is key for both user experience and SEO success.
